The people who built a consumer problem solvimg engine

Engineering innovation that transforms everyday life

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“The game is about product development for the benefit of the consumer. The only way to stay in the game is to bring great products to market year after year. The most exciting part is that there is no endpoint. If you do it right, the game is infinite”

Mark Barrocas
SEO

About Shark

Develops high-performance and innovative home cleaning and hair care products, such as vacuums, robot vacuums, hair dryers, and blenders, positively impacting people’s lives worldwide. Shark is the UK’s best-selling vacuum cleaner brand* and is dedicated to creating premium household products, including corded, cordless, and handheld vacuum cleaners, steam mops, air purifiers, hair dryers, and more.

Technologies that make a difference

Shark’s products are developed with real homes in mind, not just laboratories. The company prides itself on extensive consumer testing to ensure that its innovative technologies solve real-life challenges and deliver exceptional performance. Shark offers solutions like Anti Hair Wrap brush-rolls, easy-to-use steam mops, and flexible stick vacuums that bend so you don’t have to. Whether you have pets or suffer from allergies, Shark has products for every home.

Market leadership and global presence

The company quickly gained a significant market share in the housewares industry, becoming one of the leading brands. SharkNinja’s products are widely distributed through major retailers, specialty stores, and online platforms worldwide. SharkNinja is also the official distributor in the UAE and KSA through its partnership with Al Khayyat Investments (AKI) since 2023.

History, values, and consumer confidence

Founded in Montreal and now based in Needham, Massachusetts, SharkNinja is known for its innovation, ease of use, and competitive pricing. With products backed by awards and positive reviews, SharkNinja’s founder, Mark Rosenzweig, represents the brand on major cable TV networks. The company offers a free guarantee of up to 5 years for peace of mind.

Solving the skills gap

Engineers are the world’s problem-solvers. To tackle 21st century challenges like air pollution, we need more of them.

The James Dyson Foundation is Dyson’s charity. Its mission is to inspire a new generation of engineers. It provides money, materials and mentorship so that young people can get hands-on with problems – and learn how to solve them.

Reducing harmful emissions

We’ve started installing electric car charging ports in our staff car parks, to encourage ownership of zero-emissions vehicles.

We provide bus shuttles for the busiest commuter routes, and everyone at our headquarters, nestled in the English countryside, can also access a campus-wide lift-sharing scheme. Fewer cars means fewer pollutants in the air we breathe – and fewer traffic jams.